Course Overview
Course overview
This course connects entrepreneurship with practical business communication. You will examine how opportunities become business ideas, develop plans for a venture and consider marketing and expansion choices.
What you will study
Entrepreneurship concepts; identifying opportunities; starting a venture; business expansion strategies; business planning; entrepreneurial marketing; organisational communication.
How to study
Work through the course sections in order and check which resources are available. Read the relevant material before attempting practice activities. Keep a record of difficult topics and questions to discuss with your instructor.
Preparing for assessments
Before attempting an assessment, read its instructions, time limit and mark allocation. Show your reasoning or workings clearly, check your answers, and use feedback to guide your revision.
Curriculum
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Instructor